GlobalMed Travel Partners, a division of Techno Power Marketing launched it’s social media marketing services at The Medical Tourism Associations 2nd Annual World Medical Tourism & Global Health Congress. Our services include video viral marketing, micro website development, linkedin setup, facebook setup, twitter setup, social bookmarking services, article marketing services, ghost writing, SEO services and social media marketing maintenance.
Video Rating: 0 / 5
Comments Off on Social Media service for Medical Tourism
Posted in Health/Medical/Wellness Marketing And Management, Reports,Features, Statistics, Uncategorized
Medical Tourism and Health Travel to the Philippines
Video Rating: 5 / 5
Comments Off on Medical Tourism by 3D+E Marketing
Posted in Health /Medical Treatment For Overseas Treatment, Health/Medical/Wellness Marketing And Management
How to market your hospital or medical tourism business internationally, How to build a brand name for your hospital or international business, How to attract patients, insurance companies and employers to your hospital or medical tourism business, Innovative and productive marketing strategies for growing your medical tourism business, Factors in identifying target markets and learning how to reach those markets, Using the media to effectuate your marketing goals, Direct marketing to your target marketplace, How to market tourism to patients, employees and insured’s.
Comments Off on Marketing Workshop
Posted in Health/Medical/Wellness Marketing And Management
Tagged How to build a brand name for your hospital, How to market tourism for your patients, How to market your Hospital, Marketing workshop for hospital tourism, Marketing workshop for medical tourism
The Government is taking serious initiatives in this regards and plans to start overseas marketing of India as a medical tourism
destination. The Medical tourism is a term coined which covers patients travelling across the globe for tourism purposes clubbing their requirements for treatment of acute illness, elective surgeries such as cardiology, hip replacement, knee replacement,etc. government of India is of the opinion that by marketing
India as a global medical tourism destination, it could capitalise on the low-cost, high-quality medical care available in the country. India, touted as one of the favourite destinations for information technology majors, is currently emerging as the chosen destination for medical or health tourism. The Government of India, State tourism boards, travel agents, tour operators, hotel companies and private sector hospitals are exploring the medical tourism industry for tremendous opportunities. They are seeking to capitalise on the opportunities by combining the country’s popular leisure tourism with medical tourism.
Industry projections? Statistics estimate that the medical tourism industry in India is currently worth 3 million (Rs 1,500 crore) while a study by CII-McKinsey estimates that the country could well earn Rs 5,000-10,000 crore by the year 2012. The Indian medical tourism industry, growing at an annualised rate of 30 percent, caters to patients chiefly from the US, Europe and Africa. Although in its nascent stage, the industry is outpacing similar industries of other countries such as Greece, South Africa, Jordan, Malaysia, Philippines and Singapore. In the year 2004, Approx 1,50,000 medical tourists have visited India.
What makes it so attractive? Primary is the cost factor. The medical costs in India are a fraction of the costs in the US/Europe. For instance, a heart surgery costs ,000 in India as against ,000 in the US. Similarly, a bone marrow transplant costs ,000 in India as compared to ,50,000 in the US. Foreign patients throng Indian hospitals to pass up the long waiting lists and queues in their native countries. The NHS patients in UK have to wait for months for Hip/Knee replacements surgery. Indian hospitals provide immediate attention to patients rather than asking them to wait for several months like in most western countries.
India’s top notch private hospitals like Apollo, Fortis, Max HealthCare have gained international recognition for their state-of-the-art facilities and diagnostic centres besides unsurpassed technical skills. Their technology and procedures are state of the art and on par with hospitals in developed nations. Foreign patients can get attractive package deals including flights, transfers, hotels, treatment and post-operative vacation for their medical visits to India. India has some world class SPAs and Ayurvedic facilities which help recuperation and healing.
Some Top India Hospitals Include Apollo, Fortis, Max Healthcare, Escorts, AIIMs, Wockhardt, etc. A few good Medical tourism providers are TaMedical.com, India4health.com, Mediscapes.com and Indiaheals.com.
With time more and more visitors will flock to this part of the globe for their treatment and relaxtion needs.
Comments Off on Medical Tourism – India4Health
Posted in Health /Medical Treatment For Overseas Treatment, Health/Medical/Wellness Marketing And Management, Medical Tourism/Health Tourism
Tagged AIIMs hospitals, Apollo Hospitals, ayurvedic treatment in India, Cardiology India, Escorts Hospitals, Fortis Hospitals, health tourism india, Hip replacement India, India for Health Tourism, India4health.com, Indiaheals.com, Knee Replacement India, Max Healtcare hospitals, medical tourism india, Mediscapes.com, Spa's in India, TaMedical.com, Wockhardt Hospitals
Much attention has been fixed on the potential needs of the “baby boomer generation” which will be reaching its maturity in about the year 2013. Baby boomers are those described as having been born between 1946 and 1964, considered to be the largest generation in decades. Healthcare providers around the world concerned about the ability of current healthcare systems to take care of their medical needs.
Baby boomers are likely to face a multitude of health and medical issues, the most common including:
Orthopedic – hip and knee problems Obesity – weight related conditions such as diabetes, hypertension, heart disease, and stroke Preventive care and maintenance – cancer screening, mammograms, diagnostic testing Anti aging issues – cosmetic and plastic surgery, anti aging and aging maintenance Mental health – stress management, depression Cardiac care
Health Care Providers Face Growing Demands
Baby boomers are naturally concerned about the availability of healthcare services in the future. Rising healthcare costs, longer wait times, higher deductibles, and an increasing number of physicians hesitant to add new patients to their already overburdened patient rosters leave many seniors facing a health care dilemma. Health care providers are already overwhelmed by the demands of today’s consumers, and face shortages in nursing, general practice physicians and service providers not only in the United States, but around the world.
Large parts of elderly populations around the world don’t seek medical care because they are either uncovered by medical insurance or there and not enough service providers to provide for their growing and sometimes complex needs. However, the health tourism industry is an option available to seniors today and well into the future.
Health and Wellness Tourism
Health and wellness tourism is a growing trend in the medical and health care industry, as it offers individuals choices and options regarding quality and affordable care in a variety of international destinations around the world.
International medical care has become nearly synonymous with vacation travel to many state-of- the-art, world-class, and famous tourist destinations around the world. Formerly limited traditional medical destinations such as India, Thailand and Singapore have blossomed with growth in the 21st century with newer, high-tech, and world-class facilities located in destinations from the Ukraine, Turkey, and Jordan, to South Africa, the Mediterranean, Switzerland, South America, and new Asian destinations such as South Korea, Japan, and Malaysia.
Big Savings
Baby boomers traveling to international destinations may save tens of thousands of dollars on the same treatments performed in the U.S., Canada and Britain, while it the same time receiving state of the art, high-tech and qualified care. For example, single heart bypass surgery, depending on severity, may cost an average of ,000 to 40,000 dollars in the United States, while an individual traveling to destinations such as India may receive such care for approximately ,000. A knee replacement in the United States may cost 35,000 to ,000 per knee, while knee replacement surgeries and procedures in destinations such as Costa Rica, charge 1/4 to 1/2 same price, all the while providing certified, accredited, state of the art equipment and experienced and highly trained surgeons, and high-tech facilities.
As baby boomers face retirement and increasing health costs, they’re looking for affordable and timely healthcare options. Nearly 150,000 Americans traveled abroad in 2007 for international medical care, and numbers drastically increased throughout 2008 and 2009. According to the Medical Tourism Association, an estimated 23 million Americans alone will travel overseas for their medical care by the year 2017, with expenditures of nearly billion dollars. The numbers of Britons, Canadians, and Middle Eastern citizens of countries such as Iran and Iraq, as well as Afrikaans, are seeking international medical destinations in Turkey, the Ukraine, India, and Thailand for affordable and quality medical care.
Anticipating a dilemma and growing dissatisfaction by consumers in the ability to provide adequate and quality health care to millions of aging Americans, a growing number of health insurance companies in the United States are offering Consumer Driven Health Plans (CDHP) and benefits enabling policyholders to travel to foreign destinations for their medical care in the hopes of relieving the burden on domestic health care. Medical tourism is the wave of the future, and the health and wellness tourism industry is able to meet the challenges of growing numbers of seniors seeking medical care in a multitude of fields.
PlacidWay (http://www.placidway.com) is a leader in the medical tourism industry, dedicated to offering accurate, up-to-date information and resources regarding medical travel, international medical providers, treatments, procedures and destinations for American and international travelers. For press inquiries about PlacidWay, or to arrange an interview with Pramod Goel, call +1.720.897.6201 or e-mail info@placidway.com
Sara Alfred is an RN who has worked in health tourism for over 35 years. She has done international medical management consulting for a major health care organization. Prior to joining PlacidWay (http://www.placidway.com) she worked for the nation’s leading healthcare IT company as an implementation consultant for Electronic Medical Records.
Comments Off on Baby Boomers and the Health and Wellness Tourism Industry
Posted in Health/Medical/Wellness Marketing And Management, Reports,Features, Statistics, Wellness Tourism
Tagged Baby boomer generation, Elderly population, Health care providers, international medical management consulting, Jordan, leading healthcare IT company, Medical destinations India, Placid Way, Pramod Goel, Sara Alfred is an RN, Singapore, South Africa, Thailand, Turkey, Ukraine, wellness tourism
