Panaji :
Western Indian state of Goa, a popular beach holiday destination, is now turning to wellness tourism to lure visitors during the monsoon season.
The State Tourism Department has drawn up a plan to market the state as a wellness centre to Middle East travellers at the Arabian Travel Market (ATM) slated from May 5 to 8 in Dubai, Press Trust of India (PTI) reported.
“You can’t sell beaches to them during the monsoon season. We will promote wellness, Ayurveda and Yoga tourism,” said Goa Tourism Development Corporation (GTDC) managing director Nikhil Desai.
“The June to September months can be promoted among the West Asian countries and Jordan and Iranian tourists, who look for cooler locations when the scorching sun burns their region.”
The Arabian Travel Market is an international travel and tourism event in the Middle East targeting inbound and outbound tourists from around the world.
Goa usually experiences its peak tourist season after September.
— BERNAMA
source: http://www.bernama.com.my / Bernama / Home> World> News / Panaji – May 05th, 2014
