COUNCILLOR Stuart Taylor has advocated for better marketing of Maryborough’s heritage attractions and enticing people to the Fraser Coast through medical tourism.
The recommendations are part of his submission to Fraser Coast Opportunities as it develops the draft Fraser Coast Destination Tourism plan that will shape funding and planning in the industry for several years.
Cr Stuart, who holds the tourism portfolio for Fraser Coast Council, said health and wellbeing tourism should become a key target area of the new plan, leveraging off the St Stephen’s Hospital development in Hervey Bay.
A medical precinct is being developed around the hospital that will include radiation therapy and new public dental and chemotherapy services.
His recommendations also include positioning the Fraser Coast as a top destination for cultural heritage and referencing the perfect conditions for recreational fishing in the protected waters of Great Sandy Straits
The draft plan will go to Tourism and Events Queensland for approval before it is formally adopted in coming months.
