Baja California is making efforts to increase medical tourism in their state. By offering medical services 40-60% cheaper than in other countries, Baja California captures the attention of tourists who seek various types of medical services.
Secretariat of Health certified physicians offer specialties in dentistry, optometry, sports medicine and surgery. A number of tourists come to Mexico to undergo cosmetic surgeries (liposuction, Botox application and gastric banding) and to purchase medications.
While hosting an annual average of 450,000 tourists, mostly from the U.S., Baja California earns a foreign exchange of US$89 million from those seeking medical services. The state is planning to promote medical tourism in the U.S. by investing $15 million pesos to attract 15 million tourists who will bring an estimated $8 million in additional resources to this sector annually. The increase of medical tourism in Baja California arises because of the affordability of health care compared to the United States, which represents a competitive advantage for the Mexican entity as well as new business development opportunities.
source: http://www.mexicotoday.org / Home / by John Ganjei / Wednesday – August 14th, 2013